My career started as a consultant — sitting alongside teams, understanding their challenges, and helping turn technology from something complicated into something people could actually use. Over the past 20+ years, I've worked with organizations ranging from growing businesses to Fortune 500 companies, helping teams adopt new technologies and improve how they work. Today, I lead product initiatives focused on AI enablement, helping organizations understand how to use AI effectively and responsibly. I grew up moving between Brazil, Portugal, Chile, Argentina, Peru, Mexico, and the United States. That taught me one thing: technology only creates impact when people can understand it. If something feels too complicated, people won't use it.
Three models depending on where you are and what you need.
1:1 coaching for small business owners, product managers, or anyone looking to boost productivity with AI. Learn practical ways to use AI in your daily work. No fluff—just what actually works.
Train your team to use AI effectively. From product managers to small team builders, learn how to adopt AI tools, automate workflows, and stay competitive without getting lost in hype.
Design and implement AI solutions for your business. Build workflows, agents, and automation that actually solve your problems. Perfect for small businesses looking to scale without hiring.
What happens when you apply these principles.
Teams shift from "try all AI" to "AI where we measure value." Clear frameworks replace guessing. Every automation has ROI accountability.
Governance, measurement, and intentional decision-making. Your AI strategy becomes as rigorous as your core product roadmap.
Design systems where automation earns its role. Your teams stay empowered. Your customers feel the difference in how the product adapts to their needs.
These ideas drive how I work with teams.
Whether you're exploring a consulting engagement, planning a workshop, or building a team for a director-level product role—let's discuss what you're working on.
Get in touch →20+ years in enterprise software and SaaS. Led teams, built platforms, shipped products used by millions.
Currently a Lead Product Manager at Oracle, focused on AI enablement and extensibility.
Speaks and writes on AI adoption, product strategy, and human-centered systems. Published across Oracle blogs and community platforms.
Available now for consulting, workshops, and full-time product leadership roles. Fluent in English, Portuguese, and Spanish.